As we head into the SEC Championship, the BCKR crew are still riding high from an unforgettable weekend in Athens, Georgia. The Classic City is the heartbeat of Bulldog Nation and now an honorary home for BCKR.
Our team packed up and hit the road from our Austin, Texas headquarters to go experience Athens in a big way. From the moment we arrived, the hospitality, the pride, and the passion for Georgia football were everywhere. We were all in. Go Dawgs.
One of our first stops was the iconic Butts Mehre Heritage Hall where we met up with Reggie Carter, former Georgia linebacker, fan favorite, and now a member of the UGA staff. Reggie brought us behind the scenes at the UGA Football practice facility where we checked in on our products, visited with players, and snapped photos with the Championship trophies. Reggie, thank you for such a treat and for making it a memory we will not forget.
On Friday night we gathered at 5 & 10, Chef Peter Dale’s legendary Athens restaurant, for an intimate evening with our team, supporters, and a few key friends and influencers. Jackets were tried on. Hats were swapped around. Cocktails were poured. Peter spoiled us with oysters, ribs, and true Athens hospitality. A big thank you to Peter and his team for making us feel right at home.
Then came Saturday and Athens delivered. First up was a private show from Pat Green. Austin meets Athens. A perfect mix of two places that carry heart, grit, and great music. From there it was time to get between the hedges.
What a game. Sanford Stadium was electric. Loud, packed, a sea of red, fireworks lighting up the night. Dawgs on top. And BCKR right there in the middle of it all soaking up every moment.
We left Athens with full hearts, countless new friendships, and even deeper ties to the Bulldog community. We will be back. Count on it.
Now it is on to the SEC Championship. Go Dawgs!
